The client, I Love Fancy Dress, approached ourselves as they wanted to modernise their e-commerce platform and create it independently in their own control away from hosted solutions which charge a percentage per month. They wanted to move forward from the out-dated style of design that they had on their website, whilst still maintaing the same company colours and general branding. We worked together with the I Love Fancy Dress team to create a unique page design and efficient user journey, which we then implemented onto a content management system. We built a custom back-end user interface to allow their staff to easily navigate products and update the prices, images and other data as and when they pleased. The new style of website improved user traffic and conversions immensely. We have also worked with I Love Fancy Dress to bring over some of their customers from eBay and Amazon as they also utilise these platforms for selling online.